2010 Annual Conference
Positioning for Long-Term Success in a Short-Term World
Date February 22 - 24, 2010
Location Pasadena, CA
Venue Pasadena Convention Center

Register On-line

ASP Annual Conference
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Sponsors
Haines Centre for Strategic Management

   agencyHARTWELL
5-Dynamics    
About the Conference

ASP's Annual Conference is the nation's premier forum for professional discussion and exchange of information and experiences among strategic planning practitioners. Once each year our conference brings together thought leaders and practitioners dedicated to advancing all aspects of strategic thinking, planning and action.

The conference offers a unique time to come together with strategic planning colleagues. Share your best practices and strengthen your skills for the challenges and unique opportunities that lay ahead. A new business reality is in the air. One that balances the need for corporate social responsibility with profitability in an interwoven world. Find out what planning, preparation and new methodologies are needed to effectively manage the risks and unknowns of change in your organization.

Keynote Speakers

Dave Logan
Co-Founder/Senior Partner of CultureSync, and Professor at the Marshall School of Business at University of Southern California

Daryl Conner
Chairman/Co-Founder - Conner Partners

Robert M. Malchione
Senior Vice President of Corporate Strategy and Technology, Avery Dennison

Charles Kennedy
Senior Vice President of Market Research, ABC Network

Schedule

Monday February 22, 2010
10:00 a - 7:00 pRegistration
Afternoon
1:00 - 5:00Pre-Conference Workshops*
Workshop A: Strategic Planning 101 Boot Camp
1:00 - 4:30Deep Dive Workshops*
Workshop B: Enterprise Chess
  (Corporate Members Only)
2:00 - 4:30Deep Dive Workshops*
Workshop C: Leave it Better Than You Found It
Workshop D: Turn Good Ideas into Results
Workshop E: Integrated Strategic Planning and
  Management Using The Balanced Scorecard
Evening
5:00 - 5:30Speaker Reception
5:30 - 6:45Welcome Reception and Exhibitor Showcase
7:00Night at the Tournament of Roses*

Tuesday February 23, 2010
6:30 a - 5:00 pRegistration
Morning
6:30 - 8:15Sunrise Networking Breakfast
8:15 - 8:30Break
8:30 - 9:00General Session - Welcome Address - ASP President
9:00 - 10:15Keynote Speaker: Dave Logan, PhD
10:15 - 10:45Networking Break with Exhibitors
10:45 - 12:00Breakout Sessions
Track 1: Demonstrated Best Practice
Afternoon
12:15 - 1:45Awards Luncheon
1:45 - 2:00Break
2:00 - 3:15Breakout Sessions
Track 2: Strategic Planning Core Competency
3:15 - 3:30Break
3:30 - 4:45Breakout Sessions
Track 3: Demonstrated Best Practice
4:45 - 5:00Break
5:00 - 6:00Keynote Address: Daryl Conner
Evening
6:00 - 6:45Author Book Signings and Networking with Exhibitors
7:00Ambassador Dinner at Selected Restaurants*

Wednesday February 24, 2010
Morning
6:30 - 8:15Sunrise Networking Breakfast
8:15 - 8:30Break
8:30 - 9:00General Session - ASP Certification Program Kick Off
9:00 - 10:15Keynote Speaker: Robert M. Malchione
10:15 - 10:45Networking Break with Exhibitors
10:45 - 12:00Breakout Sessions
Track 4: Emerging Theory
Afternoon
12:15 - 1:45Luncheon with Keynote Speaker: Charles Kennedy
1:45Closing Comments - ASP President, Tim Trotter
and Conference Adjourned

*Additional fee - call 1.877.816.2080 for more information

Past Conferences

Conferences: 2009, 2008, 2007, 2006, 2004, 2003, 2002, 2001
Conference Reports: Read What Strategy & Leadership Says
Conference Testimonials: Read What Participants Say

To receive online access to the complete contents of the 2009, 2008, 2007, 2006 and 2004 Conferences, please become an Individual Member of ASP.
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