Featuring: 40+ presentations and an opening keynote from the co-author of Blue Ocean Strategy, one of the top business strategy books of 2005

Downloads (PDF): Conference Brochure, Session Schedule
Past Conferences: 2004, 2003, 2002, 2001

• Conference Objective
• Keynote Presenters
• Agenda
• Sponsors — Network with key decision makers from major corporations
• Call for Papers — Deadline November 25, 2005
• Sumner Alpert Scholarship — Students, don't miss this opportunity!
• Conference Photos

ASP's objective is to provide the nation's premiere forum for professional discussion and exchange of information and experiences among strategic-planning practitioners. While ASP is dedicated to advancing all aspects of strategic thinking, planning, and action, the focus of this year's conference is on applied strategic planning — experiences and lessons in implementing strategic plans.

Questions regarding the conference should be addressed to the ASP Executive Director at executivedirector@strategyplus.org.

Dr. W. Chan Kim, Co-Author of "Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant"
About the Speaker...

Dr. Milind Lele, Author of "Monopoly Rules: How to Find, Capture, and Control the Most Lucrative Markets in Any Business"
About the Speaker...

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