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2007 Annual Conference
Strategic Planning: Lessons from Practice
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Session Abstract
James Ross Warren
Director
The Center for Collaborative Management
John C. Anderson
President & CEO
Phasiks, Inc.
In today's competitive business environment, technology - both new product development as well as
internal information and other operations technologies - must be elevated to be key components of
the strategic plan. In many industries, success depends on integrating technology and strategic
planning, and on devising effective strategy implementation plans for new product development and
operational execution. In addition, integrating realistic expectations regarding human behavior can
mean the difference between success and abysmal failure in strategy implementation. The presenters
will review some of their own case histories, as well as summarize best practices from analysis of
large numbers of cases. The presentation will provide frameworks and tools, and evidence-based
success rates.
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