Join us for the ASP Annual Conference in beautiful San Diego, California, February 22-24, 2009. Located in the heart of beautiful downtown San Diego, the 25 floors of guest rooms feature panoramic views of the San Diego Bay, Coronado Island, and the downtown cityscape. Convenient to business and shopping, the Westin San Diego is within walking distance of Seaport Village, Little Italy, the San Diego Gaslamp Quarter, and a variety of shopping options. Airfare and car rental discounts will be available for our out of town guests. For additional hotel information and nearby attractions, please visit the Westin San Diego.

• About the Conference
• Keynote Speakers
• Conference Schedule
• Sponsors

• Breakout Sessions
• Deep Dive Workshops
• Learning Journey
• Pre-Conference Boot Camp

• Past Conferences
• Testimonials
• Read What Strategy & Leadership Says

ASP's annual conference is the nation's premier forum for professional discussion and exchange of information and experiences among strategic planning practitioners. Once each year our conference brings together thought leaders and practitioners dedicated to advancing all aspects of strategic thinking, planning and action.

The 2009 Annual Conference in San Diego, California, will offer a unique time to come together with strategic planning colleagues. Share your best practices and strengthen your skills for the challenges and unique opportunities that lay ahead. A new business reality is in the air. One that balances the need for corporate social responsibility with profitability in an interwoven world. Make time for your thinking shift at the Association for Strategic Planning annual conference, as we present expert insight to help navigate our constantly evolving world. Find out what planning, preparation and new methodologies are needed to effectively manage the risks and unknowns of change in your organization.

At this highly interactive conference, you will learn effective tools and techniques for strategy formulation and implementation based on real-world case demonstrations and discussion.

Planning for a Sustainable Future

This year's conference agenda will feature keynote presentations from top leaders in business, academia and not-for-profit organizations. Concurrent sessions will be offered multiple times throughout the conference to allow for all attendees that are interested to partake. Several "deep dive" workshops will offer those seeking a special concentration and advanced understanding in a few, very selected strategic topics.

Additional networking time is built into the schedule this year for meeting new colleagues and sharing experiences. We have a Sunday evening event planned to kick-off what promises to be the most exciting conference yet!

Jim Phills, PhD
Director of Stanford University's Center for Social Innovation and Associate Professor of Organizational Behavior at the Stanford Business School
About the speaker...

Keynote: Why Sustainability Now

Sunday Feb. 22

Jeffrey Dunn
President and CEO, Bolthouse Farms
About the speaker...

Keynote: Mixing the Economic Downturn with Sustainability: Inhibitor or Catalyst?

Monday Feb. 23

Steve Hill
President of Kyocera Solar, Inc.
About the speaker...

Neal E. Schmale
President, Chief Operating Officer of Sempra Energy
About the speaker...

Keynote Panel: Sustainability in the Energy Sector: Strategies for Future Opportunities

Monday Feb. 23

dt ogilvie, PhD
Founding Director, Center for Urban Entrepreneurship and Economic Development and Associate Professor of Management and Global Business at Rutgers University
About the speaker...

Keynote: Strategy as Art and Design: Developing Sustainable Organizations

Tuesday Feb. 24

• Conference Schedule (PDF)

Monday February 23, 2009
7:00 - 5:00	Registration
Morning
7:00 - 8:30	Networking Breakfast
8:30 - 8:45	Break
8:45 - 10:15	Keynote Speaker: Jeffrey Dunn 8:45 Welcome and Introduction to the Conference 9:00 Keynote: Mixing the Economic Downturn with Sustainability: Inhibitor or Catalyst?
10:15 - 10:45	Break & Networking
10:45 - 12:00	Keynote Panel: Steve Hill, President of Kyocera International Neal E. Schmale, President of Sempra Energy
Afternoon
12:15 - 1:45	Luncheon and Awards Presentation
1:45 - 2:15	Break & Networking
2:15 - 5:00	Breakouts & Deep Dive Sessions or Learning Journey* 2:15 Breakout Sessions Deep Dive Workshops or Learning Journey* 3:30 Break 3:45 Breakout Sessions
5:00 - 6:30	Break & Networking
6:30 - 8:30	Dinner in the Westin Ballroom

Tuesday February 24, 2009
7:00 - 5:00	Registration
Morning
7:00 - 8:30	Networking Breakfast
8:30 - 8:45	Break
8:45 - 10:15	Keynote Speaker: dt ogilvie, PhD 8:45 Summarize key themes of Conference 9:00 Keynote: Strategy as Art and Design: Developing Sustainable Organizations
10:15 - 10:45	Break & Networking
10:45 - 12:00	Breakout Sessions
Afternoon
12:15 - 1:45	Luncheon
1:45 - 2:15	Break & Networking
2:15 - 5:00	Breakouts & Deep Dive Sessions 2:15 Breakout Sessions Deep Dive Workshops* 3:30 Break 3:45 Breakout Sessions
5:00 - 7:00	Post-Conference Networking Reception

*Additional charge

Gold Sponsors

Silver Sponsors

Bronze Sponsors

Sponsorship Opportunities! (PDF)

Conferences: 2008, 2007, 2006, 2004, 2003, 2002, 2001
Conference Reports: Read What Strategy & Leadership Says
Conference Testimonials: Read What Particiapants Say

To receive online access to the complete contents of the 2008, 2007, 2006 and 2004 Conferences, please become an Individual Member of ASP.