Steve Holley
Global Director of Business Development
Oakley, Inc.

Steve Holley is a 20-year veteran of the sporting goods, consumer products, and retailing industries. During his career, he has worked in strategic, marketing, and operational capacities with a number of Fortune 500 consumer-focused global companies.

Over the past 20 years, Mr. Holley has amassed deep experience in strategic planning - especially as it relates to consumers. As a corporate strategy consultant with Kurt Salmon Associates for a number of years, he advised clients on annual strategic planning, B2C and B2B marketing, brand positioning and M&A due diligence. In his current role as Oakley's Global Director of Business Development, he leads the company's efforts in accelerating sales and profitability in mature and developing markets around the world. Primary efforts focus on driving incremental sell-in and sell-through in 'the last mile' with consumers.

Mr. Holley has an MBA from Duke University's Fuqua School of Business with a dual concentration of marketing and corporate strategy.

Wednesday May 2, 9:45 - 10:45 pm